Did you know that YouTube one of the most popular search engines in the world: video? And did you know that a video production does not have to break the bank? In fact, did you know that Citrix has pre-produced marketing videos for our service provider partners to use?
I know some of you might think "videos? Great content marketing? Seriously?" You probably also think "videos = YouTube = cat videos."
Not so quickly. According to Forbes, content marketing is more and more visual over and lead by the way:
By 2019, it should was predicted that his 80 percent of all Internet traffic to videos. This number would be 64 percent higher than in 2014 ... and an essential part of the growth is likely in 2016.
(Excellent reading experience: 5 visual marketing trends that dominate in 2016 , Forbes, 2015)
not to fall behind ~~ POS = TRUNC: video start with your hosting services on the market today
Branded video content is the lifeblood of modern digital marketers " -. Jayson DeMers, Forbes
80% of all Internet traffic to videos. will run from 2019, you do not want to play catch-up;. Instead, stay ahead of the curve and start by strategic brands now create
wonder if your target buyer even videos Watch After? HubSpot, the answer is probably "Yes" .:
- more than 80% of executives see more online video today than they a year ago
- 75% of the executives see work-related videos at least once a week
- 54% of managers share work-related videos with colleagues at least once a week
- 59% of managers agree that when text and video are on the same subject on the same side available, they prefer the video to see
. Source: 25 Video Marketing Statistics for 2015 [Infographic], HubSpot
high-quality video with do not have the bank
to break Hopefully, these statistics have convinced that you need videos. I'm sure, but that dollar signs appear in your head up as you think working through an agency highly productive video to create.
In my previous company, we had 0 to the creation of videos assigned $. We borrowed a digital camera from another department, and if that was not possible, we have our phones Many of the videos that we were created by live product demonstrations -. No teleprompter was that camera was shaky and our speaker stumbled over their words sometimes, but that did not matter. It is crucial that our audience loved the video! They found them to be extremely authentic and instructive.
This video explains blog post how to use an iPhone, and create $ 100 upgrades a great video without breaking the bank.
Example: Alternative Networks Demos Citrix X1 mouse while talking about and demonstrating their Citrix-based hosted service at the same time (https://youtu.be/xUujgwTbfY4)
focus on business benefits and technical demo videos your hosted services on the market
Technical demos hosted services, business benefits of hosted services, real customer references supporting data / reports , live events-there is no shortage of topics for video, but if you have limited resources, focus on creating videos that highlight the business benefits or show real technical demos of your hosted services.
2 Citrix Service Provider Video Resources Getting Started
Published on Citrix Summit 2016, we have a completely new, turnkey marketing video for you that the business advantages of hosted applications and desktops to a business purchaser of SMB audience explains.
This video is not Citrix brand. In fact, if you are a current Citrix Service Provider, are brand that we the video with Your brand for you (for free). Individually adapted to your brand, the video is to use 100% with you on your website, social media, in blog posts, at live events, etc. To request to have the video, customized , please send a high-resolution version your logo along with the URL that you want to appear at the end of the video to csp@citrix.com.
for the preparation of technical videos, we have the desktop-as-a-Service and workspaces Demo Guide Hosted. This guide walks you through how to create an effective Executive Briefing Center-style technical demo that resonate with your technical buyers. This manual accompany is an example demo video (feel free to use it with clients) to help you visualize a successful demo Flow.
These resources are for you. Use it with a larger video strategy. to begin
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