It was reported last week that Vizio user activity Smart TVs of the track and listening habits and report them to advertisers. This monitoring is designated by the company "Smart Interactivity" and is enabled by default, so users must manually opt-out functionality to disable it. More worryingly, this information can also be applied on all devices - meaning that advertisers can use this information to target users on their smartphones and other devices
As reported by ProPublica, Vizio said "non-personally identifiable. information may be shared with selected partners ... to allow these companies to, for example, more informed decisions on content production, programming and advertising. "
function analyzes what you watch, then" sets date, time, channel programs - and if you watched the live or recorded "This information is then connected to the address IP of the user, allowing the device against-targeting capabilities
Vizio says these practices .. in their privacy policies, but they are still concerning, especially as users are automatically opted -in. Smart Samsung and LG TV providers also track users, but only if they turn the function. Not surprisingly many people are alarmed by these practices, and it was reported this week that Vizio has continued over them.
cases like this illustrate the importance of protecting your privacy across devices, both in and outside the house. It is always important to read the Privacy policy, and be aware of your device information can be collected and passed along to advertisers or other third parties.
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